"Zero-click" is the defining threat of 2026: users getting answers from AI summaries without ever visiting the source. The "crocodile" metaphor describes content being consumed but not credited, threatening both revenue and attribution. The proposal of Answer Engine Optimization (AEO) as a strategic response is a concrete, forward-looking angle — this is exactly the kind of strategic pivot publishers are scrambling to figure out. High relevance to p2preview's core audience. Strong evergreen framing with practical recommendations. Excellent candidate for a featured analysis piece.
Source: The Scholarly Kitchen